Babadogo, Nairobi · Since 2021

No child should chase a dream on an empty stomach. This is the story of how a football coach in Nairobi decided to change that.

700+ children fed 200+ trained in life skills 17 kept in school
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01The hunger

A day on an empty stomach.

  1. 1 / 6

    Wakes up. There’s no breakfast.

  2. 2 / 6

    In class, but hunger makes it impossible to concentrate.

  3. 3 / 6

    Sent home. School fees unpaid.

  4. 4 / 6

    Lunchtime. There’s no money for lunch.

  5. 5 / 6

    Football training. No energy to run.

  6. 6 / 6

    A whole day, and still nothing to eat.

01The hunger

For our founder, this was childhood.

Years later, as a coach, he saw the same day repeating in almost every child he trained.

Keep scrolling · live the day
02The founder

It started on the pitch, with kids who hadn’t eaten.

Growing up, Joseph Owen was often out of school for lack of fees, and many days he went from morning to evening without a meal. Hunger made it hard to concentrate, and sometimes impossible to go to school at all.

Coaching children aged 5 to 16, he saw the same thing happening to almost all of them, and decided to build a bridge: find resources to keep them in school and give them access to nutritious food.

“Feeding is more than fueling our bodies. It’s an act of nourishment that sustains life, fuels our dreams and shapes our destinies.” — Feeducate Sports Organisation
Joseph OwenFounder · Football coach
Children in red and black jerseys eating lunch together
Feeducate FC players holding the Sharing is Caring banner
2021 Founded in Nairobi

So in 2021, together with friends, he formed an organisation to help less privileged children and change the status quo with three powerful tools: food, school and football.

03The bridge

Three pillars to carry a child across.

Hungry · out of school Fed · learning · playing FEED EDUCATE PLAY

Feed

Empty stomachs in class. Daily & weekend meals in schools and at training.

Educate

Sent home for fees. School fees, uniforms, books and stationery.

Play

Talent without energy. Feeducate FC: train, eat, get mentored.

04The programs

Every pillar became a program.

Six programs that meet children where they are: in class, on the pitch, on the street and during the holidays.

05The impact

Remember the empty day? Here’s how it ends now.

Since 2021, attendance in our partner schools has gone up, and children who once couldn’t concentrate are improving their grades.

0+children fed · every dot is a child
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Children given capacity building through our life-skills program: skills they can use now and in future to earn an income.

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Children kept in school with fees, uniforms & stationery

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Pupils currently on education sponsorship

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Age range of the children we serve

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Ages training at Feeducate FC, away from drugs and crime

06The values

What keeps the bridge standing.

Our vision

A community where every child, regardless of their socio-economic background, has the opportunity to thrive, learn, and reach their full potential through quality education and access to nutritious meals.

Our mission

To empower underprivileged children through accessible nutrition and quality education, fostering self-sufficiency and breaking the cycle of poverty.

Compassion

Every child deserves care.

Integrity

We are transparent and accountable.

Teamwork

Together we achieve more.

Excellence

We give our best in all that we do.

Service

Withholding nothing for the children.

Epilogue · The team

Accountable from the board to the pitch.

Board of Directors
Founder — Joseph Owen
Chairlady Treasurer Secretary Operations Manager
Volunteer Coaches & Mentors Parents Committee

Help a child eat, learn and play this week.

Tomorrow at 06:00, a child in Babadogo wakes up. Whether there’s breakfast can depend on you.

Write the next chapter
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